Messaging a food brand
February 5th & 7th
Location: Funk ‘n Waffles
In an expanding and increasingly noisy food marketplace, building a brand that stands out can be a challenge. This program is designed to help food businesses of all kinds build a brand and a message that resonates with consumers and stands out from the pack. We focus on brand building that builds a sense of place, celebrates communities, and taps into stories about small scale and local foods that are echoing in marketplaces around the country.
This program is for food businesses (and potential food businesses) of all kinds. This is the only program in the series that is designed with restaurants, catering, and food service businesses in mind, as well as food producers and farmers.
Funky refreshments will most definitely be served.